Digital Marketing and SEO Services
Calyx Solutions provides 4 beneficial tools to strengthen & heighten the digital position of your organisation in Google and enhance customer reach.
1. SEO: Search Engine Optimisation
Q. What is SEO?
SEO is the tool used to get the highest visibility among other websites when people search for your products or services or for the content relevant to your website in different search engines, like Google.
Calyx Solutions will help your website to come up on the 1st page of Google search engine. Our SEO team will work towards the KEYWORDS provided and make on-page and off-page amendments to your business website.
Once the website gets a consistent set of visitors from different parts of the country, the website can retain its ranking for a longer period.
Q. Which submissions are covered in our package?
- Search Engine Submission: Indexing your website to major search engines like Google, Bing, etc.
- Bookmarking Submission: Bookmarking your website on a third-party website to get backlinks.
- Directory Submission: It is called a web directory. We store your website information like title, description, and keywords on a third-party website to get backlinks.
- Classified Submission: Posting service-based ads to third-party ad posting websites. Example: Olx, Locanto.
- Citation Submission : It is called a local business listing or Yellow pages site. Creating your own business page or listing on a third-party website to get traffic and backlinks.
- Social Networking Submission: Posting your service or product details on social networking sites to generate backlinks. Example: Facebook, Instagram.
2. Blogs
To drive organic traffic to your website, it is suggested to write blogs.
Q. What exactly will a blog do?
It will be a neutral informative write-up posted on your website which will provide information to customers on current affairs, to-do tips or almost anything and everything related to your business sector. SEO related keywords will be included in the blog.
This will bring in a footfall on your website and help in uplifting the ranking.
3. Newsletter
Newsletter helps you make your brand stand out. Your roadmap to the future starts with email communication with existing customers.
Q. Why many top businesses prefer Newsletter over simple email communication?
- Whether it is an offer or a company announcement, the newsletter can be categorised based on the customer type. For example, you can send newsletters to customers who are registered but have not uploaded their ID, or to customers who have not transferred money in the last 3 months.
- Catchy and easy to understand pictorial format can be used to present your content
- You can add action buttons which can easily redirect you customer to your selected website destination.
- You can highlight the matter where you wanted to grab the customer’s attention
**We will subscribe you to Zoho Campaigns.
4. Facebook, Instagram Posts & Whatsapp image:
An active Social Media handle shows your customers that you are available when they need you.
Q. Why social media handle is must for your business?
- Boost your social media page reach with increase in your followers number & page visits
- Not only upward your customer engagement ratio but will help in brand awareness also
- Posts and stories will reach to the local and global customers
Our designer and content team will create the best suitable post for your business. We will share the content and images for your review and publish after your approval.
Our Packages
Marketing Packages
Standard Package
- Keywords 8
- Blog 1
- Newsletter 1
- Facebook Post per week 2
Premium Package
- Keywords 10
- Blog 2
- Newsletter 2
- Facebook Post per week 5
